CHALLENGE: As the world was raced to establish 5G technology standards that would usher in a new mobile broadband economy, America lagged behind, and few lawmakers understood the importance of harnessing unused wireless spectrum to give America a leg up on the competition. CTIA challenged me to create a musical that would cut through the clutter to educate and influence congressional staffers to release additional wireless spectrum for 5G use.

SOLUTION: A strikingly designed narrative character driven song and dance that entertainingly explores the technical concepts of the unseen airwaves that connect our wireless industry.

The AIRWAVES act was re-introduced to the Senate in July 2019, one year following release.

ROLE: Creative Director, Copywriter, Producer